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How to Craft a Cover Letter to Get Hired

8 mins

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Why Cover Letters Still Matter

In an era dominated by online applications and quick resume scans, the cover letter might seem like a relic of the past. However, a well-crafted cover letter remains a critical tool in your job search arsenal. It provides a unique opportunity to introduce yourself to a potential employer, express genuine interest in the specific role, and highlight the key aspects of your experience and skills that align with the job requirements. It’s your chance to go beyond the bullet points of your resume and tell a compelling story, showcasing your personality, enthusiasm, and what you can bring to the table. Many hiring managers still prioritize cover letters, as they demonstrate communication skills, attention to detail, and a proactive approach, which are often indicators of a strong candidate. Neglecting this crucial document could mean missing out on opportunities, so it’s essential to understand how to format a resume cover letter effectively and leverage it to your advantage.

Highlight Your Key Skills

Your cover letter should serve as a targeted showcase of your skills that perfectly match the job description. Carefully review the job posting and identify the essential skills and qualifications the employer is seeking. Then, weave these skills into your cover letter, providing specific examples of how you have demonstrated them in past roles or projects. Don’t just list your skills; elaborate on them. Describe the context of your achievements, the actions you took, and the positive outcomes you achieved. Use action verbs to illustrate your abilities, such as ‘managed,’ ‘developed,’ ’led,’ or ‘implemented.’ This approach shows the hiring manager that you possess the skills they need and can apply them effectively. By directly addressing the employer’s needs, you increase the likelihood of capturing their attention and advancing your application.

Focus on Achievements

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While listing your responsibilities is necessary, focusing on your achievements is crucial to creating a compelling cover letter. Recruiters and hiring managers are primarily interested in the value you can bring to their organization. Quantify your accomplishments whenever possible. Use numbers, percentages, and specific data to demonstrate your impact in previous roles. For example, instead of stating ‘Improved customer satisfaction,’ write ‘Increased customer satisfaction scores by 15% through implementing a new feedback system.’ This approach offers concrete evidence of your abilities and shows that you understand the importance of results. Highlighting your achievements positions you as a results-oriented candidate, making a strong case for why you should be considered for the position. Make sure your accomplishments align with the specific needs of the role you’re applying for.

Cover Letter Formatting Essentials

A well-formatted cover letter is essential for making a positive first impression. Proper formatting ensures that your letter is easy to read and visually appealing. Sloppy formatting can reflect poorly on your attention to detail and professionalism. The layout should be clean and organized, guiding the reader through your information logically. The overall goal is to present your credentials in a way that is accessible and engaging to the hiring manager. Paying close attention to these formatting details demonstrates your commitment to excellence and significantly boosts your chances of success.

Choose the Right Font and Size

The choice of font and size significantly impacts readability. Select a professional, easy-to-read font such as Times New Roman, Arial, Calibri, or Helvetica. These fonts are widely recognized and considered standard for business correspondence. The ideal font size is between 10 and 12 points. This range ensures that the text is large enough to read without straining the eyes. Avoid using overly decorative or unusual fonts, as they can distract from the content. Ensure consistent formatting throughout your cover letter, including the font and size for headings and body text. Remember that the objective is to make your letter as accessible and pleasant to read as possible.

Proper Cover Letter Structure

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A well-structured cover letter guides the reader logically, making it easy to understand your key qualifications and enthusiasm for the position. The standard cover letter format generally includes several key sections: Contact Information, the Salutation, the Opening Paragraph, Body Paragraphs, and the Closing. Each section serves a specific purpose in creating a concise and persuasive letter. A clear structure not only improves readability but also allows the hiring manager to quickly locate the information that is most relevant to the hiring decision. It demonstrates your organizational skills and your ability to communicate clearly and effectively.

Contact Information

At the top of your cover letter, include your contact information. This typically includes your full name, address, phone number, and email address. Ensure your contact information is up-to-date and accurate. Place the contact information on the left or right-hand side of the page. You can also include the date below your contact information and the hiring manager’s contact information below. This ensures that the hiring manager can easily reach you for an interview. Using a professional email address is essential. Avoid using informal or outdated email addresses. Make sure your phone number has a professional voicemail message. A clear and accessible contact section shows that you are readily available and prepared to move forward in the hiring process.

The Salutation

The salutation is your initial greeting and sets the tone for the entire letter. Whenever possible, address the hiring manager by name. Research the company to find out the hiring manager’s name. You can often find this information on the company’s website, LinkedIn, or by calling the company directly. Use ‘Dear Mr./Ms./Mx. [Last Name]’. If you are unable to find a specific name, use a professional alternative, such as ‘Dear Hiring Manager’ or ‘Dear [Department Name] Team’. Avoid generic greetings like ‘To Whom It May Concern,’ as they suggest you have not taken the time to personalize your application. The salutation is an early opportunity to show your attention to detail and genuine interest in the role.

The Opening Paragraph

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The opening paragraph is your first chance to capture the reader’s attention. Start by stating the position you’re applying for and how you found the opportunity. Briefly mention something specific that excites you about the role or the company, demonstrating that you have researched and are genuinely interested. This shows enthusiasm and personalization, immediately differentiating your letter from generic applications. Keep it concise and engaging, making the reader want to continue reading. The opening paragraph should set the stage for the rest of your letter, highlighting your key skills and achievements.

Body Paragraphs Showcase Your Value

The body paragraphs are the heart of your cover letter. Here, you connect your skills and experience to the requirements of the job. Use these paragraphs to highlight your most relevant qualifications, providing specific examples of your accomplishments and how they align with the job description. Back up your claims with data, numbers, and results whenever possible. This is where you show the hiring manager that you have the skills and experience needed to succeed. Avoid simply repeating what is in your resume. Instead, elaborate on your experiences, explain your thought processes, and showcase your problem-solving abilities. A well-crafted body demonstrates your ability to communicate effectively and the value you’ll bring to the company.

The Closing

The closing paragraph should summarize your interest and enthusiasm for the role. Reiterate your key qualifications and express your confidence in your ability to contribute to the company’s success. Include a call to action, such as stating your availability for an interview and providing your contact information. Thank the hiring manager for their time and consideration. Use a professional closing, such as ‘Sincerely’ or ‘Best regards,’ followed by your full name. The closing provides a final opportunity to leave a positive impression and encourages the hiring manager to take the next step in the hiring process.

Cover Letter Length and Style

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Your cover letter should be concise and targeted. Aim for a one-page length. Be sure to write in a professional, yet personable tone. Avoid overly formal language or jargon. Use clear, concise language that is easy to understand. Proofread the entire document carefully for any grammatical errors or typos. Your cover letter should be well-written and visually appealing, with a consistent font and formatting. Keep the tone enthusiastic and genuine. Demonstrate your excitement for the opportunity and the company.

Tailor Your Cover Letter

Customize each cover letter for the specific job you are applying for. Generic cover letters are easily detectable and are less likely to be reviewed. Customize the content to match the specific requirements and keywords listed in the job description. Explain why you’re interested in that particular company and role. Show that you’ve researched the company and understand their mission, values, and goals. Highlighting specific aspects of the company and role demonstrates that you’ve taken the time to understand the opportunity and makes you stand out. By tailoring your cover letter, you demonstrate your genuine interest and make a strong case for why you’re a good fit for the position.

Proofread Carefully

Before submitting your cover letter, thoroughly proofread it. Errors in spelling, grammar, and punctuation can damage your credibility and make you appear unprofessional. Read the document carefully several times. Proofread on paper, as it can help you catch errors you might miss on a screen. Consider having a friend or colleague review your cover letter. A fresh pair of eyes can often catch mistakes you may have overlooked. Double-check all names, titles, and company information. Ensure that your contact information is correct. Proofreading is a critical step in ensuring your cover letter makes a positive impression.

Call to Action

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Always end your cover letter with a clear call to action. This prompts the hiring manager to take the next step, whether it is scheduling an interview or contacting you for further information. State your availability for an interview, and reiterate your contact information. Express your enthusiasm for the opportunity and your desire to discuss your qualifications further. A clear call to action signals your readiness and eagerness. It reinforces your professional and proactive approach. By including a call to action, you increase your chances of getting a response and moving forward in the hiring process.

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